By Richard Turcsik
QS/1 is A-OK
Officials at QS/1 want to keep the ball rolling. Coming off its successful 2016 show,
the Spartanburg, S.C.-based company has
announced that it will hold its 2017 Customer
Conference May 17-19 in Atlanta.
The conference is an annual event that gives attendees from various pharmacy settings a
chance to network with colleagues from across the country. Company officials add that the
conference is also a place where pharmacy professionals can discuss trends and regulatory
changes happening in the marketplace.
“We are thrilled to take the 2017 QS/1 Customer Conference to Atlanta in May of next
year,” says Tammy Devine, president of QS/1. “Atlanta is one of the top 10 cities in the coun-
try and we are excited to share southern hospitality in a thriving metropolitan area with our
customers across the country.”
Attendees appreciate the opportunity to meet other industry officials. “Along with the
excellent sessions, I enjoy the vendor expo,” notes David Melancon, R.Ph. and owner of
Melancon Pharmacy. “It gives us a chance to see firsthand the products that work with
Devine says the conference is all about helping QS/1 customers get an edge up on their
competition. “As a forward-thinking company, we want to give our customers and their
businesses a competitive advantage,” Devine adds. “We also offer continuing education
opportunities while at the conference.”
QS/1 offers healthcare software solutions to effectively manage independent, chain, hos-
pital outpatient and long-term care pharmacies and HME businesses. Company officials
say that their complete software solutions are flexible and scalable, making them a valuable
and affordable productivity tool for pharmacies. —Seth Mendelson
Eckrich, a brand of Smithfield Foods,
has launched a multifaceted college football campaign led by a partnership with
the College Football Playoff to become the
Official Smoked Sausage and Deli Meat
sponsor of the 2017 College Football Playoff.
Eckrich, based in Lisle, Ill., has launched
the Road to the National Championship
sweepstakes, where 14 lucky fans around
the country will have the chance to throw
for $1 million at some of the biggest college
football games of the year, including the 2017
National Championship Game in Tampa, Fla.
Fans can look for specially marked packages
and go to EckrichFootball.com to enter for
their chance to win.
As the Official Smoked Sausage and Deli
Meat sponsor of the College Football Playoff,
Eckrich will have use of the College Football
Playoff logos to promote the Road to the
National Championship sweepstakes through
experiential marketing, public relations and
special-edition packaging on select Eckrich
“College football continues to grow and
host some of the most exciting sports events
across the country,” says Chuck Gitkin, senior
vice president, marketing at Smithfield Foods.
“Eckrich has been involved with college football through a relationship with ESPN College
GameDay analyst Kirk Herbstreit the past
nine years. We are now thrilled to launch the
Eckrich Road to the National Championship
campaign which will allow us to connect with
even more college football fans from August
to January, both in-store and at the game.”
MINI BLOCKS SET
First hitting store shelves in 1928, Velveeta
processed cheese food is one of the most
iconic of American supermarket brands.
Now, The Kraft Heinz Co. has set out
to make Velveeta even more relevant to
today’s time-pressed consumers with
the launch of Velveeta Mini Blocks, a 20-ounce box containing five
4-ounce individually-wrapped Mini Blocks of Velveeta.
The concept allows unused blocks to stay wrapped and sealed until ready to use, further
extending shelf life and reducing waste. According to Kraft Heinz Co. officials, Velveeta Mini
Blocks are perfect for dishes such as loaded baked potatoes, mini taco bowls, grilled cheese
and spicy bacon and spinach sliders.
“It is common knowledge that Velveeta makes an amazing dip and mac and cheese, but
what a lot of people don’t realize is that it is also the cheesy answer to hundreds of dinner solutions,” says Jamee Pearlstein, brand manager for Velveeta at Kraft Heinz Co., based in Chicago.
Velveeta Mini Blocks have a suggested retail price of $5.79.