GHQ NONFOODS FOR PROFIT
have the highest consumer demand.
“blu is known for shaking up the e-vapor
industry with its history of innovation and
has stuck by the principle of listening to what
consumers want,” says Matt Kessler, director
of brand PR and entertainment marketing.
“When blu launches something new, it is for a
driven purpose, not just for innovation’s sake.”
The new Carolina Bold and Glacier Mint
Tanks are available for $14.99 each.
“Smokers’ taste preferences are diverse, and
with the addition of Carolina Bold and Glacier
Mint to an already extensive flavor range, blu
is satisfying the demands of even more adult
smokers,” adds Kessler.
Calico Brands has been attending the NACS
show for more than 20 years, according to
officials from the Ontario, Calif.-based company. This year, the company will showcase
its Scripto Officially Licensed Multi-Purpose
Lighters, Scripto Folding Lighter and Scripto
Theme Pocket Lighters. This selection highlights the company’s most popular, top-selling
impulse items, officials say.
The Scripto Multi-Purpose Lighters are
licensed with 38 collegiate teams, featuring
the team logo and school colors. The product
is designed to light grills, candles, campfires
and fireplaces. “The Multi-Purpose Lighters
bring forth style to everyday lighting activities
and let fans show their team spirit,” says Krista
Shaw, marketing manager.
The Scripto Refillable Folding Utility Lighter
folds into a compact 5.5-inch lighter, designed
for easy storage in small compartments,
kitchen drawers, garages and backpacks. “The
folding nozzle conveniently lights in multiple
positions, says Shaw. “The new Folding Utility
Lighter is perfect for indoor lighting, hiking,
camping, picnics and other outdoor activities.”
Shaw adds that Scripto Theme Pocket lighters are a way for retailers to increase front end
profits, as they offer unique wrap designs to
appeal to various consumer demographics.
SWISHER IN TERNATIONAL
The Swisher International booth will not only
feature new products this year, but an array of
entertainment for showgoers to enjoy as well.
The Jacksonville, Fla.-based company will
feature two new performers on its Swisher
Artist Project stage, Clayton Gardner and
Michael Tolcher. Both artists are part of the
Swisher Sweets Artist Project that features
A LEARNING CURVE
Even for industry veterans there is always something new to learn and a way to improve. This year’s NACS
Show, Oct. 18-21 at the Georgia World Congress Center in Atlanta, will feature a multitude of speakers and education sessions to keep attendees well informed and alert to how the industry is consistently
With more than 62 education sessions for attendees to choose from, there will be no shortage of topics covered to help showgoers grow. Some of these will include training for small operators (less than five
stores), consumer trends in foodservice, the importance of cleanliness in stores and dozens of others. New
this year is the “Session Sign Up,” a feature allowing attendees to preregister for the sessions they would
like to attend, guaranteeing them a seat.
This year’s show will feature four general sessions, starting with Merit Gest, who will discuss making
all employees highly valuable. Steve Gross—founder of the Life is Good Playmakers charity, which connects
teachers and social workers to help children overcome violence and illness—will discuss accessing one’s
own playfulness to bring greater joy and creativity to their work. The Ideas 2 Go Video will feature convenience store retailers nationwide offering up their best ideas. Finally, on the morning of Oct. 21, showgoers
can hear a talk given by the National Football League’s five-time MVP, Peyton Manning.
To keep members and show attendees in the know regarding the rapid technology advancement
taking place today, this will be the third year that NACS will present its Technology Edge program.
“Technology Edge is a part of the NACS Show, designed expressly for the industry’s technology profession-
als,” says Brian Rutter, vice president, marketing for the National Association of Convenience Stores (NACS),
based in Alexandria, Va. “It provides industry retailer technology professionals a more personalized and
high-value experience of learning, connecting and access to new solutions at the NACS Show.”
Issues covered will include data security, EMV and customer engagement, as well as group discussions
on various technology topics. The program will also allow participants access to new products and solu-
tions at the Technology Edge Solutions Center located at booth 3473.